The Amanda Dake Show

How to Grow your Digital Marketing Agency: The #1 Secret to Scale to 7 Figures and Beyond Starting a digital marketing agency? It’s one thing to start your own digital marketing agency, but keeping it afloat is an entirely different story. According to Adobe, 76% of individuals agree that internet marketing has been influenced more in the past couple of years than it was in the previous fifties. How do you thrive on becoming one of the most sought-after entrepreneurs in the changing face of marketing? In this episode, Amanda and guest Uli Iserloh uncover the #1 way to grow a digital marketing agency or any other online business type. Dr. Iserloh is the founder of Big Boost Marketing, one of the leading marketing minds in the integrative and functional medicine space – advising many of today's leaders on strategy and tech implementation. Uli's patient attraction strategies produced millions of dollars in revenue and have generated tens of thousands of patient leads and multi-million-dollar online summits.  Here are the key takeaways we covered in this episode:  The importance of customer education and how it improves each customer’s experience of the product. Learn to decide what’s right for the problem-unaware consumer and align it with your goals as an entrepreneur so you can reach more audience.    Finding the right people for your business so they can translate your ideas and orchestrate them on your behalf. What's the 5% that only you can do in a company? Everything else has to be somebody else's job.   Utilize lead magnets to grow your followings, nurture qualified leads, build a strong email list, and ultimately scale your revenue. But first, you must understand how it works.   Offer solutions to their problems they have and know that having a website or any old-school marketing tactics aren't enough to serve your ideal clients at your highest potential. Focus your attention on the people that could become buyers in the next 30 to 90 days, nurture them. The benefits of marketing automation and adding a personal component to it. Identify who you want to serve and how you want to serve them.  Get in Touch with Dr. Uli Iserloh: Facebook: https://facebook.com/uliiserloh Website: https://bigboost.marketing Instagram: https://instagram.com/uliiserloh LinkedIn: https://www.linkedin.com/in/uliiserloh/ YouTube: https://www.youtube.com/uliiserloh Pinterest: https://www.pinterest.com/uliiserloh Free Gift for listeners: We have a whole library of free guides, free mini-courses, and on-demand training at https://bigboost.marketing/freeguides Learn How We Help Successful Business Owners, Professionals and Entrepreneurs Create, Scale, and Automate Online Businesses With Our Simple, Proven Framework. Get a FREE case study and training here: https://amandadake.com/12 Reference:  https://blogs.adobe.com/digitaleurope/digital-marketing/the-adobe-2016-digital-trends-report/

TADS EP23 Social Media Marketing Tips for Small Businesses & Entrepreneurs A strong social media presence is beneficial for small business owners in today’s digital era because it helps you reach out to your potential audience to increase brand awareness. Before social media, we were extremely limited in our means to interact with others, but that's no longer the case today.  We're privileged to have this opportunity to interview Manny Wolfe. Manny shows entrepreneurs how to get themselves and their messages in front of millions of people so they can skyrocket their businesses.  Whether you want to build a community or drive more revenue this year, this episode has you covered. Here are the key areas we covered in this episode:  Hear the inspirational success story of Manny Wolfe, but I tell you his success story is not the usual rags to riches thing. He had a crazy childhood, was born in a cult, and was brainwashed from birth by violence, drugs, incarceration, criminal behavior. Pretty harsh, right? But how did he overcome all these and succeed?    Learn how Manny's sensitivity to manipulation helped him realize many different things like no matter what the price point, most organizations have about a 5 to 10% success rate with their programs. That's because they're sales organizations, they're not focused on fulfillment and results, but they act like they do, which is akin to stealing from someone.   Grow by not expecting a get rich quick scheme. Manny advised, "Get rich slowly, get rich with hard work, get rich with effort and strategy, and expect you to become a different, better person to create different better results."   Catch the nucleus of boosting content on your page with consistency through Manny's Client Creation Method.    Social media marketing is not just like boosting a video here or there randomly. There's a process involved in this, and you teach this process in workshops or inside your membership.   Discover how boosting allows you to passively earn the trust of literally millions of people who don't feel pressure from you. Learn how to do it quickly and super affordably.   Tune in to the show and remind yourself that you can't cash in Facebook likes; you can't take them to the bank. Still, you can continue to be consistent and committed. Do what you're supposed to be doing and get your gift into the hands and minds of the people that you're meant to help.   Put a fair point on the importance of not thinking that just because it's online and on social media that your business should somehow not require work and focus and effort, and dedication.   Get In Touch With Manny Wolfe: Facebook: https://www.facebook.com/manny.wolfe1 Contact: http://bit.ly/2MVpYqJ Facebook Group: https://www.facebook.com/groups/MannyWolfeGroup/ Learn How We Help Successful Business Owners, Professionals and Entrepreneurs Create, Scale, and Automate Online Businesses With Our Simple, Proven Framework. Get a FREE case study and training here: https://amandadake.com/12  

From People Pleaser to Soul Pleaser in Business and Life with Tracy Secombe Being compassionate and empathic are admirable traits, but when you're out of your way to impress others, you might get trapped in the people-pleasing trap, which negatively impacts your well-being.   People-pleasing may diminish your sense of self-worth, and you'll start feeling sorry for yourself. Experts say it's safer to be yourself and risk not pleasing others than to be stressed and pressured to bend over to please people. Our guest for today's episode has been a people-pleaser and learned her lessons the hard way in dealing with the condition. Tracy Secombe inherited her father's entrepreneurial spirit and has run her businesses since she was 18 years old. She ended up burnt out after years of pushing herself to prove she was good enough. When she realized that pleasing her soul was her internal driver, she consistently aligned with her passion and purpose and created her latest business, Soul Pleaser, in a state of ease and flow.   Life is a balance between giving and take. Learn not just always to offer but also bring in something so that you can provide even more. Catch the drift of appreciating yourself, prioritizing your needs, and boosting your self-worth.  Watch the full show or listen to the podcast of "From People Pleaser to Soul Pleaser in Business and Life with Tracy Secombe." Key areas we covered in this episode:  Tracy's soul-stirring life story, juggling life and jumping around not just one but several successful businesses. Tracy shared, "I  do business for the fun of it, and I wasn't very attached to the results, which I think is why we were successful."  Gain insights from how Tracy noticed the signs of burn-out and how she managed to not say YES to everything.  Get the message of how a life-changing event became an eye-opener for Tracy to shift from being a people pleaser to a soul pleaser. "I look happy, but I'm not." Having these sentiments is a red flag. Tracy gives the facts on the root of these issues and how to overcome them effectively.  Discover how things fall into place if you slow down. The more you're relaxed and at ease, the higher your business's chances to succeed.  People are responsible for their happiness, and you are responsible for yours. Learn how always to remind yourself not to be a people pleaser by saying, "I'm okay right now as I am. And from here, I can follow that calling or that intuition of what I love rather than what I think will make me okay and make other people think I'm okay."   Take advantage of the Soul Pleaser Program to tune into your intuition. In doing so, you'll take a lot less action because your action is inspired rather than pushing to make things happen. Get In Touch With Tracy Secombe: Facebook (personal profile): https://www.facebook.com/tracy.secombe  Facebook(business/organizational page):https://www.facebook.com/soulpleaser  LinkedIn: https://www.linkedin.com/in/tracy-secombe-58979b35/  Twitter: https://twitter.com/TracySecombe  Instagram: https://www.instagram.com/soul.pleaser/  Website: https://www.tracysecombe.com.au/ 📺 Watch the full video on YouTube:  🎧 Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast Learn How We Help Successful Business Owners, Professionals and Entrepreneurs Create, Scale, and Automate Online Businesses With Our Simple, Proven Framework. Get a FREE case study and training here: https://amandadake.com/12

Money Mindset Shifts That Pay Off Huge with Lloyd Ross Welcome to the Amanda Dake Show where you will discover strategies and tactics that the world's best experts and entrepreneurs are using now to grow their online businesses. Let's reclaim your freedom so you can live life on your own terms. In this week's episode, we are joined by Lloyd Ross to talk about money mindset (and business growth). Lloyd Ross is a former lawyer; Lloyd has three university degrees in biomedical science, business, and law. Built a million-dollar share portfolio from scratch and is the author of the book "Money Grows on Trees." He was the INBA natural bodybuilding comp winner in 2016 and just completed his first 100km ultra-marathon. He and his wife, Alisha, are also the founders of "The Side Hustle Secret" having built a large online network marketing business from scratch (which does $5 million in sales annually) and having helped over 65 people create 5 & 6 figure online side hustles following their system too. They are now on a mission to help 1,000 people diversify their income and level up their money game in 2021. Here are the key areas we covered in this episode:  ☑️ Lloyd's impactful journey on how he transitioned from the corporate world to entrepreneurship. This isn't an ordinary "making money doing what you love" kind of story! It's time to unlock the secrets to "financial freedom." ☑️ Find out how "Money Grows on Trees" book, written by Lloyd Ross changed many lives (more targeted towards people just beginning their money journey). All it takes is to change the way you think and start using what you have to grow more while you sleep.  ☑️ Cultivating self-discipline in money-related matters, discussion about passive income ideas to help you make money in 2021, and letting go of the old belief that only wealthy people can create multiple revenue streams. ☑️ Building a healthy money mindset! If you love giving, teaching, helping other people, there's always going to be that thing inside you that says, "I can do more." It's not about making more for the sake of making money. It's really about making more so you can serve more people at a higher level. ☑️ Take the plunge and be successful in the version of the future in which you want to live. Understand that everything you've gone through is just giving you more fuel to help more people down the road. Here’s a real-life business success story that will push you to step out of your comfort zone! Get In Touch With Lloyd Ross Facebook: https://www.facebook.com/lloyd.ross.7 Instagram: https://instagram.com/lloydjamesross LinkedIn: https://www.linkedin.com/in/lloyd-james-ross-26b7859 Twitter: https://mobile.twitter.com/lloydjamesross Website: http://www.moneygrowsontreesbook.com Get Lloyd's book:  http://www.moneygrowsontreesbook.com 📺 Watch the full video on YouTube: https://bit.ly/2ChYBSp  🎧 Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Learn How We Help Successful Business Owners, Professionals and Entrepreneurs Create, Scale, and Automate Online Businesses With Our Simple, Proven Framework. Get a FREE case study and training here: https://amandadake.com/12

3 Pillars to Growing Your Online Coaching Business with Marc Mawhinney Welcome to the Amanda Dake Show where you will discover strategies and tactics that the world's best experts and entrepreneurs are using now to grow their online businesses. Let's reclaim your freedom so you can live life on your own terms. In this week's episode, we are joined by Marc Mawhinney, a lifelong entrepreneur who helps coaches get more clients (without paid advertising)! He achieves this with his coaching programs, his podcast Natural Born Coaches, his Facebook group The Coaching Jungle, and his exclusive print newsletter – Secret Coach Club. He's been a speaker at events like Social Media Marketing World, frequently makes media appearances, and contributes for Entrepreneur.com. You can learn more about Marc at www.NaturalBornCoaches.com! If you love your job, you're getting compensated properly, and you have a good life, that's great! But if you have a calling in coaching, this is ultimately the best guide you need to fire up your success in 2021. Key areas we covered in this episode:  ☑️ Marc Mawhinney's story before he got into the online business world, experienced two business closures, and how he transitioned into full-time online coaching business owner in 2014 (an industry he's never been in before), through the help of his mentors. ☑️ Why it's tough to hit your peak potential without a mentor guiding you, no matter how disciplined and positive you are. ☑️ How you can build a successful coaching business part-time if you give a full-time effort. Be one of the coaches who can get more done in 20 hours a week than other coaches working 80 or 100 hours a week. ☑️ The essence of focusing on providing a valuable service. You can help people make a million bucks a week, but if you can't do 'repeat business' simply because you can't deliver high-quality service after the first sale, your business won't be sustainable in the long haul. ☑️ Learn Marc Mawhinney's key to Facebook group growth over the years. His group is called The Coaching Jungle. It’s a place for active coaches (and aspiring coaches). How can you add Facebook Groups to your business model successfully? ☑️ Why there's no single formula when it comes to pricing your program. It all boils down to your integrity as a coach in terms of charging according to the level of transformation you can provide to your clients.Connect With Marc Mawhinney Facebook Group: www.TheCoachingJungle.com Facebook (Personal): https://www.facebook.com/marc.mawhinney Facebook (Fan Page): https://www.facebook.com/NaturalBornCoaches/ LinkedIn: https://www.linkedin.com/in/marcmawhinney/ Giveaway:  The Coaches' Roadmap for Success" ... a guide they can get at www.NaturalBornCoaches.com 📺 Watch the full video on YouTube: https://bit.ly/2ChYBSp  🎧 Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Learn How We Help Successful Business Owners, Professionals and Entrepreneurs Create, Scale, and Automate Online Businesses With Our Simple, Proven Framework. Get a FREE case study and training here: https://amandadake.com/12

Custom Boxes With Logo: How to Activate, Engage, and Monetize Your Business Welcome to the Amanda Dake Show where you will discover strategies and tactics that the world's best experts and entrepreneurs are using now to grow their online businesses. Let's reclaim your freedom so you can live life on your own terms. In this week's episode, we are joined by Mark Stern, a serial entrepreneur and founder of the Custom Box Agency, Virtual Social Box, Rough Streak Digital, and LYVE Online. Before becoming an entrepreneur, Mark was a 1-rated (top tier) strategy consultant at Deloitte Consulting, the world's largest consulting firm. While at Deloitte, he was selected amongst the firm's 40,000+ US-based employees for a prestigious fellowship with the XPRIZE Foundation. He has spent the last decade working with Fortune 500 leaders across the retail, healthcare, fitness, beverage, and financial services industries. Mark holds an MBA from Duke University's Fuqua School of Business. He is a five-time Spartan Trifecta holder, SXSW Start-up Mentor, and a life-time lover of tacos and BBQ. Mark currently lives in Austin, Texas. Key areas we covered in this episode:  ☑️ Mark Stern's success story about launching a picture of an empty box that translated into thirty-five thousand dollars in sales and went up to six-figures in sales in three months. It's time to step out of the traditional route of employment and be a sought-after, long-term result producer in the marketplace! ☑️ How Mark Stern turned out to be the 'King of Virtual Summit,' working directly with every person in the virtual event space. Learn how you can provide more value to the marketplace in 2021, establish yourself as a trusted guide, and accelerate your client's learning curve. ☑️ Understanding the cost of acquiring new clients and why the custom box is less expensive than traditional Facebook or digital advertising channels. Discover the perfect way to start integrating different advertising types into your business as part of client acquisition and retention. ☑️ How you can leverage the platform to eliminate barriers to success, give people the tools they need, and bring in an element of connection into it. This is the ultimate guide you need to learn the best practices for building successful client engagement! ☑️ To build relationships, you can conduct a monthly happy hour to invite different influencers that only people who have the box can attend. Get ready to unlock the rest of the digital marketing hacks that will make your clients feel seen, heard, and appreciated by giving value back in return. ☑️ Understanding the biggest challenge with any person who creates a course online: getting people retention, getting people to complete what they've signed up to do, and experiencing that transformation that they said they wanted initially. Find out how you can efficiently address this matter.Connect with Mark Stern: Clubhouse: @markstern Instagram: @officialmarkstern Facebook: https://www.facebook.com/mark.sterno www.customboxagency.com www.customboxchallenge.com www.virtualsocialbox.com 📺 Watch the full video on YouTube: https://bit.ly/2ChYBSp  🎧 Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Learn How We Help Successful Business Owners, Professionals and Entrepreneurs Create, Scale, and Automate Online Businesses With Our Simple, Proven Framework. Get a FREE case study and training here: https://amandadake.com/12  

How to Get Booked on Top Podcasts and Rapidly Grow Your Following with Daniel Gefen Welcome to the Amanda Dake Show where you will discover strategies and tactics that the world's best experts and entrepreneurs are using now to grow their online businesses. Let's reclaim your freedom so you can live life on your own terms. In this week's episode, let’s talk about how you can get booked on top podcasts and rapidly grow your following with Daniel Gefen. Daniel Gefen is known for helping people sell 10X more books, become the authority in their space, and rapidly increase their influence, income, and impact. He's the co-Founder of PodBooker and has a top-rated podcast with over 250,000 downloads, having interviewed over 150 influential leaders, including Billionaires, NYT Bestselling Authors, and Top Performers.  If you’re aspiring to achieve a million in sales revenue by getting featured on top-rated targeted podcasts, this is a perfect episode that you shouldn’t miss out on before the year 2021! Here are the key areas we covered in this episode:  Why being a guest on top podcasts is one of the fastest ways to grow your business in 2021. Learn more about what steps you need to take to get there. Discover why you don't need a huge following to get on big shows. It’s possible to leverage other people’s podcasts to grow your business and viewership.  How to form amazing partnerships and joint venture deals just because of the relationships formed while being a guest on podcasts. How to properly reach out to hosts that are being listened to by your ideal audience.  Identify effective ways to get undervalued attention and start growing your brand. Undervalued attention lies in platforms where most marketers or business owners who make advertising decisions don’t fully understand yet. Get ahead of the curve and start making decisions that actually drive BIG results for WAY less money. Why attention is far greater than social reach. Quality is better than quantity. You can’t go cash in LIKES and go make your house payment with it. Hear a story about how a podcast host had only 300 listeners on their podcast and did over $300,000 in revenue that year from that list.  Learn ways to engage your superfans and create true brand advocates. 📺 Watch the full video on YouTube: https://bit.ly/2ChYBSp  🎧 Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Get In Touch With Daniel Gefen: Facebook: https://www.facebook.com/gefendaniel Website: https://www.podbooker.com/ Learn how we help coaches and consultants, create, scale, and automate online courses and programs with our simple proven framework. Get a FREE case study and training here: https://amandadake.com/12  

How Online Courses and Programs Can Transform Your Entire Business with Marni Kinrys Welcome to the Amanda Dake Show where you will discover strategies and tactics that the world's best experts and entrepreneurs are using now to grow their online businesses. Amanda is here to help you stop trading time for money and start selling your knowledge. Let's reclaim your freedom so you can live life on your own terms. In this week's episode, let’s talk about how online courses and programs can transform your entire business with Marni Kinrys. Marni Kinrys is  every man's personal wing girl. She helps men understand women so they can attract, date, seduce, get AND keep the girl they want, if they so desire. Over the past 15 years she has helped 100's of thousands of men become the man they want by finally getting the life they've always wanted with women. Key areas we covered in this episode:  Discover the beauty of running a business that gives you the opportunity to build it around the life that you want by listening to this empowering episode!  Whenever you have a taste of freedom, you don't want to go back to the chain of time commitments and the restrictions that come along with one-on-one work all the time.  The truth about young entrepreneurs falling into the trap of heavy pressure that they need to be seen as top experts, which eventually becomes the biggest roadblock to their success.  Learn how to apply the create, sell, and scale strategy (and why it works!) Get inspired to keep changing many lives because it’ll push you to make it through the next episode of the imposter syndrome. Find out how these femalepreneurs are soaring their career to the next level! How are they changing many people’s lives? What are they doing differently?  📺 Watch the full video on YouTube: https://bit.ly/2ChYBSp  🎧 Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Learn how we help coaches and consultants, create, scale, and automate online courses and programs with our simple proven framework. Get a FREE case study and training here: https://amandadake.com/12

Welcome to the Amanda Dake Show where you will discover strategies and tactics that the world's best experts and entrepreneurs are using now to grow their businesses. In this week's episode, you’ll learn how powerful it is to create and sell an online fitness program, with marketing expert, Tim Lyons. Tim Lyons helped over 750 individual businesses build, market, and scale their operations using Tim's 4-Circle System. He’s driven to help other owners get better results for their business. His mission is to coach and educate business owners on how to successfully operate and scale a business. Thus, he has witnessed them progress into a lifestyle of profit and freedom. To learn more about Tim, check out fitnessgrowthsummit.com. If you want to stay on top of the game, you have to be a game-changer in your industry!  Key areas we covered in this episode:  Be empowered to sell an online program that produces life-changing results that your clients will instantly want to invest in! Step beyond the four walls of your comfort zone and witness your clients multiply faster. PRO tips inspired by Tim's 4-Circle System that will help gym owners take their business to a higher level, and this time, with a business model and marketing that makes your clients stay because they see you as someone worth working with. The benefit of creating an offer that lets your client keep their membership online without getting limited by your business hours or business location. Discover how you can serve them endlessly! How you can be a game-changer in the fitness industry and see your clients transitioning to a lifestyle overflowing with profits. Watch the full video on YouTube: https://bit.ly/2ChYBSp  Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Loved this episode? Ready To Finally Create and Launch Your Own Online Course With The Help Of Experts? Go From No Idea To Actual Course Sales In Less Than 30 Days: https://amandadake.com/launchpad

Welcome to the Amanda Dake Show where you will discover strategies and tactics that the world's best experts and entrepreneurs are using now to grow their businesses. I am here to help you get off the hamster wheel and on to the road to success. In this week's episode, you’ll learn the effective ways to structure your coaching business. Every entrepreneur out there knows that once your roster is full, it’s hard to find ways to scale your business, especially if you only work one-on-one with your clients. What if I tell you the entire process doesn’t need to be complicated? What offerings do you currently have? Do these fit into the future vision and growth plan for your business? Key areas we covered in this episode:  Top three business components that will help you earn more money seamlessly while unlocking your clients’ true potential.  When to use UPSELLS to persuade a customer to buy a more expensive product or service. Get comfortable with upselling. If you believe your product/service is truly valuable, then there’s no reason to be shy about offering the additional value. When to use DOWNSELLS to acquire a customer and build rapport with them. This gives you the opportunity to upsell later. Watch the full video on YouTube: https://bit.ly/2ChYBSp  Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Loved this episode? Ready To Finally Create and Launch Your Own Online Course With The Help Of Experts? Go From No Idea To Actual Course Sales In Less Than 30 Days: https://amandadake.com/launchpad

Welcome to the Amanda Dake Show where you will discover strategies and tactics that the world's best experts and entrepreneurs are using now to grow their businesses. I am here to help you get off the hamster wheel and on to the road to success. In this week's episode, you’ll discover the tech tools you need to launch your online courses. Often, when people start creating their courses and growing their online business, they get completely wrapped up in technology, and they go about it entirely backward. They think that to get started, they need to have all these amazing websites, sales funnels, learning platforms, course membership areas, all this stuff. And that is not the case, at least not the way that I teach it. Whenever I teach someone to go from basically no course idea to core sales in just four weeks, which we do in the Online Course Launchpad, I teach them to SELL FIRST, THEN BUILD. Ready to find out how my techniques work? Here are the key areas we covered in this episode:  Top three tools that you need to launch your online courses that don’t require you to be super tech-savvy — many successful entrepreneurs have been using these for years! How to grow your business and team with the right tools. Watch the full video on YouTube: https://bit.ly/2ChYBSp  Or, listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Ready To Finally Create and Launch Your Own Online Course With The Help Of Experts? Go From No Idea To Actual Course Sales In Less Than 30 Days https://amandadake.com/launchpad

Episode 13: Reasons You Are Not as Successful as You Should Be Are you a jack of all trades and master of none? It’s okay, we’re all guilty of the fact that we want to do so many things, but we can only focus on one at a time. You must figure out your expertise so you can send a clear message to your audience what it is that you do. There is no doubt that you are there to help them solve a specific problem for you. Therefore, you must ensure that your actions are aligned to your goals so you can gain more traction. In this episode, you will . . . Know the reasons that slow your success down Understand why expertise building is important Watch the full video on YouTube: https://bit.ly/2ChYBSp or listen wherever you get podcasts! You can also subscribe and listen here: http://amandadake.com/podcast  Loved this episode? Head on over to my Facebook page, Funnel Kitchen, to connect with other business owners and entrepreneurs to structure their businesses to scale. You'll learn more about optimizing offers, systems, ascension, digital infrastructure, automation, and fulfillment processes to create a business that allows the owner to step out from working in the daily operations. https://www.facebook.com/funnelkitchen

No Idea to Online Course Idea in 5 Simple Steps “An online course is such a powerful tool for any business.” -Amanda Dake (00:40-00:43) Most entrepreneurs struggle with finding the best online course to offer and they are not sure what topic they should cover. An online course is an amazing tool to have to help give extra value to your current client base or to start attracting new clients into your business. It's a great way to have passive revenue coming into your business, especially if you're used to working one on one or with many people. Having an online course allows you to expand your reach and maximize your time. In this week’s episode, we’re going to get you from no idea to online course ideas in five easy steps. Part One of ‘No Idea to Course Idea in 5 Simple Steps’ Here are the five steps to determine what topic your course should cover.    Setting goals  What is your overall goal for your business? Is it to create new revenue goals like new revenue for yourself? Is it to build a brand-new business or do you want to expand on your existing business? There is no wrong answer. This is just a way to plant some seeds here for you to think about. Why do you want this online course in the first place? Is it going to be for new customers, or is it going to be for existing customers? Do you have defined revenue goals? It's crucial for any venture that you go into, whether it's an online course or anything else.  What are your long-term and short-term revenue goals for this to make sense for you even to be working on in your business? How much time do you have to devote to a new project, especially like building an online course? Think about how much time you have to devote to this type of venture or project. And then, where do you want to be in twelve months with this online course idea? Do you have goals over the year for where you would like this to go? Do you want to serve hundreds or thousands of people in your online course? You have to have some type of milestones or achievements that you've hit so you can continue to grow. “Online courses give extra value to your current clients.” – Amanda Dake (00:56-00:01) Talk about your expertise. We've all invested tons of time, money and energy into becoming experts in certain things. We have experiences that we want to share with others uniquely. So, even though there's plenty of other people with similar experiences, none of them are you. So, you get to share that experience and that expertise in your unique way. Think about some things that you can do and teach others that are going to solve the problem of some kind. Your ideal customer  It will suck the life out of you if you're sitting there trying to sell something to people that don't have money to pay for it. So, make sure that the people you want to serve and the problem you want to solve, they're willing to spend some money on it. Ensure that you're building an online course that is meant for clients who can pay you for your expertise.   Part Two of ‘No Idea to Course Idea in 5 Simple Steps   Find evidence of the fact that people are going to pay for your online course. Once you have some ideas about what you can and want to teach and who you can explain it to, it's time to test those assumptions. There can be competition in your marketplace, which is fine because not everyone has your particular experience, and not everyone can deliver it in the way you can. Don't worry too much about if people are already doing it because those other people aren't you. People want to learn from you. You'll always attract your tribe. Think about three-course ideas that look the most promising and look for evidence to see which one could be the winner or most profitable. Try to look for Facebook groups of people that are gathering and trying to solve the problem that your course can solve. “Offering online courses is an effective strategy to attract new clients.” – Amanda Dake (01:01-01:03) Define your topic  Build one course at a time. Otherwise, you're going to get too overwhelmed, and none of them will get completed. But if you already have an email list or followers, survey people what they need help with. That way, you're figuring out what you're supposed to be teaching them whenever they tell you what they want. Next Steps Want us to help you create and launch your online course in just days? Learn more here: https://amandadake.com/

How To Move Your Brick-And-Mortar Business Online with Amanda and Kyle Dake The Coronavirus pandemic left brick-and-mortar businesses struggling to survive the shutdowns. As people are forced to stay inside and practice social distancing, they are looking for ways to stay connected to others, and social media is filling that void. Hence, there is no better time than to go online and build something valuable. In this week's episode, you'll learn about how transitioning your brick-and-mortar business online helps you stay ahead of the competition as a business leader. Part One of ‘Move Your Brick-and-Mortar Business Online with Kyle Dake’   Before the COVID-19 shutdown, Kyle was in the fitness industry for three years. He's been both a nutrition coach and a personal trainer. Recently, he became nutrition certified and started moving his business online with the mentorship of his sister and marketing expert, Amanda Dake. “Money is not the success factor, it's a byproduct.” – Amanda Dake (10:37-10:41) Amanda Dake says the key to moving your business online is authentically displaying or expressing your expertise online to build aligned relationships with the people that you want to help. When they started working together on Kyle's online business, they started from square one. They didn't go straight in for making sales but focused more on building relationships and building trust with ideal clients. They didn't use any paid advertising but were able to build out a pretty simple opt-in form where they could capture names and emails of people, then give them access to a private membership area whenever. In a short amount of time, over 400 people signed up, and this was again all organic. Kyle's online membership helped a lot of people during this time of chaos and uncertainty. Part Two of ‘Move Your Brick-and-Mortar Business Online with Kyle Dake’ Whenever you're able to show up and do the thing that you love doing, it's a snowball effect, and it keeps you going. You get more fired up, and you figure out more ways to help people, whether for money or not. Transitioning from the free lead magnet offer into a paid offer, Kyle talks about coming up with a four-week challenge that will eventually roll into a healthier lifestyle. There will be coaching sessions through the member's area online, and if you miss the current one, you have to wait for a while before you get the next one, that's how it works. And then from there, it's going to ascend into a monthly recurring membership. There's also an upsell in the funnel for a one on one coaching call with Kyle. “You can serve thousands of people around the world.” – Amanda Dake (18:45-18:53) Once everything is back into normal, some clients might not come back to the gym, but the good thing about transitioning a business online is you get to evolve it, offer more services, and offer more guidance. You can serve hundreds or thousands of people at one time on this online platform, and they can be located anywhere on the planet. There's no limit to how many people can come in and learn your expertise. So, if you are normally in a business where you are working one on one with people or even to a very small group, you're still stuck in a money trap, meaning there's only so much time in your day and there's only so many people you can serve in that amount of time.  But if we can create this more leveraged type program for your business, even as an add on, say you don't want to get rid of that one on one stuff that you're doing, but maybe you want to be able to expand that and have a little leverage in your business, these online programs are the way to do it. The best part is you create once, and it's available forever. So, you're not stuck in doing repetitive tasks. You have a little more freedom. As people who want to serve others’ right and help make their lives better, we also want to create a life that works for us. We want to have that freedom to spend time with the people that we love the most, to be able to travel again, to be able to go fishing, go walking, and do whatever we want to do while still being fulfilled professionally.  Lastly, transitioning your business online gives you a higher chance that when something like this pandemic happens again, you're not going to be completely shut down and still be able to operate online. And that gives you more opportunity to serve the marketplace better. More About Kyle Dake Kyle Dake is a NASM certified personal trainer and certified nutrition coach. He’s been professionally in the fitness industry for nearly a decade. As a fitness professional, Kyle is also an educator, motivator, husband, and father who loves to give others the knowledge to live a healthier lifestyle! Social media links: https://www.facebook.com/kyle.dake.12 https://www.instagram.com/thekyledake Website: kyledakefit.com More About Amanda Dake Amanda Dake is a consultant and automation expert positioned to assist businesses with growth and digital marketing. Services include keynote speaking, workshops, private consulting, strategic planning, implementation of complete sales funnels, establishing automated marketing systems, branding, and creative marketing. Next Steps Are you ready to finally create and launch your high ticket offer without wasting time or money? I work with coaches, consultants, and experts just like you and help them add an additional 5 Figures (or more) to their bottom line each month. You could be next! Let's build something amazing together! This is your chance to have a real impact on your business. https://amandadake.com  

How to Execute a Successful Lead Generation Strategy “It's possible to generate up to three thousand leads in 30 days!” -Amanda Dake (01:13-01:21) Did you know that it's possible to generate up to three thousand leads in just 30 days? How would that change your life and business?  In this week's episode, you'll learn about: The simple foundation of a lead generation funnel How you can create and execute a successful lead generation strategy Part One of ‘How to Execute a Successful Lead Generation Strategy’ How many of you out there would be able to benefit from 15 to 30 new leads a week? We all have different assumptions but realize that it can change the entire course of your business, especially if you already have your avatar or lead magnet determined, and all other basic infrastructure of the funnel itself. “My strategies help generate thousands of leads every year for businesses.” – Amanda Dake (01:37-01:41) All we have to do is take your leads from an ad, an email campaign, or even some organic traffic then, take them to a landing page that has your lead magnet as an offer on it. Typically, you have a picture of your lead magnet, book, or video series that you're giving away. You ask for their name, their email, their phone number, and then have a simple submit button.    You must have a catchy headline and a few bullet points on what you're going to find inside of that lead magnet, whether it's a downloadable PDF, a checklist, a video training, whatever your free offer is. You want to give away so much value inside of this lead magnet. There is no question in that person's mind that they want to give you their name, their email, and possibly their phone number to get the thing that you are giving them. So, from there, we're going to take them to the next step, which is a thank you page. Part Two of ‘How to Execute a Successful Lead Generation Strategy' On the thank you page, we want to send a video. Let them start seeing your demeanor. Start building some rapport. Tell them to check their email for details on how to get this thing that they just opted in for. And then, the next step also is adding a button here. If you have a Facebook group, invite them to join your Facebook group.  So now, you're going to have them get your awesome thing. You're going to tell them congratulations, record a little video, tell them what's going on over there in the Facebook group, and invite them to join you. How simple does that look? It's not that complicated, but there are a lot of little intricate details that go into building the actual funnel when it comes to domain integrations. “Benefit from 15 to 30 new leads a week.” – Amanda Dake (02:08-02:10) You want to send them into a campaign and then deliver a campaign that ranges from about five to seven emails in that campaign. They're going to get to know you a little bit better. They're going to get to know about your business. Then you're also going to invite them to do something else with you, whether it's going to a live webinar, video series, and recorded webinar training, whatever it is in this email sequence.  Don't focus too much on making a sale first because they're still in the process of getting to know you. This is all about building relationships. In addition to an email sequence, you can add some other cool bells and whistles. You can also send a text message to anybody that downloads your lead magnet. You could use text autoresponders and messenger bots. Next Steps Are you ready to finally create and launch your high ticket offer without wasting time or money? I work with coaches, consultants, and experts just like you and help them add an additional 5 Figures (or more) to their bottom line each month. You could be next! Let's build something amazing together! This is your chance to have a real impact on your business. https://amandadake.com