In this week’s episode, we talk with Veruska Anconitano, a multilingual SEO expert and digital marketing consultant with over 20 years of experience.

We discuss how she started her career in the early days of the web in Italy, how she went from a journalism background to a long-term career in SEO, what it’s like being a Google Quality Rater, as well as some of her best SEO experiences and stories.

For our core topic, we discuss Multilingual SEO from a content and cultural standpoint including how SEO strategy might differ from culture to culture, language to language, and how to handle SEO for non-English or non-US based websites.

Finally, we answer this week’s Twitter questions and award an amazing set of laser-generated P2P coasters.

So get your popcorn ready as we tell Veruska’s SEO story and have another great roundtable discussion.