In this episode, Allison is joined by Raman Bhalla, the Assistant Vice President of Web Services at RIT, a visionary leader in the field of website accessibility. Together, they explore the transformative power of taking a systematic approach to accessibility, providing invaluable insights for marketers seeking to enhance their outreach strategies and foster inclusivity. This is an eye-opening conversation on how embracing accessibility can revolutionize your higher education marketing efforts—and the role marketers can play as advocates and content leaders.  Don't miss out on the opportunity to make your digital footprint a force for inclusivity and engagement.

Guest Name: Raman Bhalla, AVP of University Web Services, RIT

Guest Social: https://www.linkedin.com/in/bhallaraman

Guest Bio: Raman Bhalla is AVP of University Web Services at Rochester Institute of Technology (RIT). In this role, he’s responsible for the strategic vision, design, development, and maintenance of the university’s web properties. Among his many accomplishments, Raman led the first-ever comprehensive deployment of RIT’s web presence.

Raman is a seasoned MarTech leader with 15+ years of experience managing creative and technical teams towards delivering exceptional user-centric digital experiences. His interests are UX, web accessibility, SEO, and web governance. With an MBA from LaTrobe University, Australia, and an MS in IT from RIT, Raman enjoys leveraging data and technical solutions to deliver on business goals.

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Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio

About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Some of our favorites include Mission Admissions and Visionary Voices: The College President’s Playbook.

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

Element451 is hosting the AI Engage Summit on Oct 29 and 30
Register now for this free, virtual event.
The future of higher ed is being redefined by the transformative power of AI. The AI Engage Summit brings together higher ed leaders, innovators, and many of your favorite Enrollify creators to explore AI’s impact on student engagement, enrollment marketing, and institutional success. Experience firsthand how AI is improving content personalization at scale, impacting strategic decision-making, and intuitively automating the mundane tasks that consume our time. The schedule is packed with real examples and case studies, so you leave knowing how to harness AI to drive meaningful change at your institution. Whether you’re looking to enhance student outcomes, optimize enrollment marketing, or simply stay ahead of the curve, the AI Engage Summit is your gateway to the next level of higher education innovation. Registration is free, save your spot today.