BEYOND THE HUSTLE: THE DANGER IN OVER OPTIMIZATION, REFRAMING ENTREPRENEURSHIP, CREATIVITY WITHIN BUSINESS, CONTROL VS TRUST, TIPS FOR CREATING BALANCE IN YOUR BUSINESS, & MORE WITH XANTHE APPLEYARD
Update: 2025-04-15
Description
#99: On today's episode, creative, strategy expert and entrepreneur, Xanthe Appleyard jumps on the podcast to share her personal story. How she started her businesses, managing burn out, and her relationship with entrepreneurship. The girls get into:
- the danger in over optimization
- creativity as a verb
- what it looks like to get off the metaphorical treadmill
- rejecting the need to optimize all the time
- niche vs specificity
- reframing entrepreneurship
- the difference between being strategic and business minded
- the importance of creativity in business
- the relationship between creativity and entrepreneurship
- social media as a performance art
- the toxic side of “scaling”
- intentional hustle vs unnecessary fight
- owning our decisions and creating standards in our business
- passion fuel vs fear based fuel
- control vs trust
& MORE!
CONNECT BELOW:
follow Xanthe here
check out her service offerings here
check out her substack here
CONNECT with HAN:
follow Han here
follow HOW I SEE IT here
shop the podcast merch here
work with Han: howhanseesit@gmail.com
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