Ep. 3- 6-Month Roadmap for Growth w/ Cody Ward of Sequoia Consulting Group
Update: 2022-02-07
Description
If you have hired marketers, you know they are very convincing. They know the terms. They are charismatic. And they often speak in terms of "we" when addressing their past experiences. But when you are making a hire, you want to find someone that's seen the movie before. And that's how Cody Ward, VP of Demand Generation at Sequoia Consulting Group, landed his new VP role. He walked through the growth roadmap he's been implementing at his previous companies that have resulted in numerous IPO's. So, if you'd love to have a playbook for your first 6 months as a marketing leader, listen to this episode of Grow Your B2B Business.
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