Ep. 7- Marketing & Sales Alignment from the Perspective of Sales w/ Sam McKenna of #samsales
Update: 2022-03-07
Description
Sam McKenna, Founder of #SamSales and Former Head of Sales at LinkedIn, asks before working with any clients how their marketing is working. As a sales consultant, Sam knows that Sales works far better when Marketing is working in tandem with Sales. In this episode, Nikole and Sam discuss how marketing can start to better align with sales, what responsibility sales holds in alignment, and exactly what it looks like when there is true alignment across the organization. If you are looking to align your teams and drive revenue, check out this episode today.
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