Episode 12: Davey, Leah, Till Agency: What to Focus on for SEO Success in 2022
Description
[5:20 ] Leah explains if SEO is even worth it anymore
[6:20 ] Can some businesses benefit more from SEO than others?
[9:22 ] Leah chats about some of the effects of Google’s 2021 core web vitals roll out
[14:25 ] Leah and Davey explain Google’s next big update and what it means for you
[20:28 ] Davey explains what you should be doing to prepare for Google’s next update
Leah’s top 5 tips for SEO success in 2022
[21:03 ] Tip 1: Understanding searcher intent is more important than focusing on SEO hacks
[22:41 ] Tip 2: Looking at broader topics instead of worrying about the separate words that you’re using could make things easier for you
[28:09 ] Tip 3: Incorporating multimedia content is becoming more and more important
[31:21 ] Tip 4: Why you need a Google My Business profile with up to date and relevant reviews
[35:55 ] Tip 5: Google shouldn’t be the only place your business is getting reviews or showing up online