Episode 20: Davey, Jesse, Ryan Till Agency: How to lower your lead gen costs
Update: 2022-03-07
Description
[2:37 ] What is a lead worth?
[4:56 ] How you can use data to lower lead costs
[6:38 ] How the Facebook lead quality tool works
[8:41 ] Why using conversions API is important
[10:14 ] Why you should test different offers
[12:01 ] An easy way to try to lower your lead costs
[13:14 ] Cut the fluff and sell the end result
[16:38 ] What is LTV (Lifetime Value) and why it’s important
[23:18 ] How increasing your brand visibility can lower your lead costs
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