PR, Done & Doner kicks off a new season with a discussion about achieving and proving great PR results.

Renée Warren of We Wild Women, an agency that helps female entrepreneurs turn vision into impact, shares her experiences over many campaigns involving startups and tech companies.   Host Bob Geller spoke with Renée about these topics:

• The importance of measuring and connecting PR to business outcomes


• Tech tools ranging from spreadsheets to commercial solutions


• PR attribution: what it is, how to do track


• Case studies

Renée is a dynamo, a great speaker, author, entrepreneur and a fellow podcaster.  You can read more about PR attribution in her article on the PRowly blog

https://prowly.com/magazine/pr-attribution/

About Renée Warren:

Renée Warren is an award-winning entrepreneur, inspirational speaker, author, and founder of We Wild Women, a platform that helps women-led businesses amplify their visibility. She’s also the host of the celebrated podcast, Into the Wild, a program that features curated interviews with women entrepreneurs and provides actionable advice to women who are launching or growing their own dream businesses.

Renée firmly believes that the best advice comes from someone who has successfully done it before. Her approach to PR comes from over 23 years of experience as an entrepreneur, running marketing and PR agencies, and being an unapologetic risk-taker.

When she's not crafting the ultimate pitch for her clients or podcasting, you can find Renée spending time with her family. In addition, she loves CrossFit, travel, and refining her drumming skills.