How Boast.ai hit $10M ARR from Community-Led Growth with Lloyed Lobo
Update: 2023-09-12
Description
In this episode of SaaS Marketing Superstars podcast, Lloyed Lobo talks about how he grew Boast.ai to over $10M ARR using Community-Led growth.Episode Highlights - The differences between USA and Dubai as it relates to child care, safety, community, quality of life and work-life balance (3:17 )- Lloyd asks me how I manage with 6 kids (4:48 )- Appreciates his wife for her support and keeping the family in sync (7:49 )- How his daughter’s comments challenged his workaholic mindset and being present for the birth of his 3rd child (10:12 )- Why he was forced to step out of his company (13:20 )- What is community-led growth (18:26 )- How Boast.ai helps companies (22:14 )- Why people associate print media with legitimacy and how he got referral partners from his weekly newspaper column on startups (29:15 )- Why your idea will fail without consistency (36:51 )- The key strategies SaaS company can adopt to grow their community in today’s market (42:35 )- How his cold emails for podcast outreach gets over 70% open rate (48:50 )- Creating content for superfans, contributors and lurkers (51:43 )- Favorite books, apps and business leaders (55:24 )Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-lloyed-lobo-community-led-growth
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