Increasing B2B Demo to Deal Win Rates with Mor Assouline
Update: 2023-09-26
Description
In this episode of the SaaS Marketing Superstars podcast, Mor Assouline discusses sales techniques to convert more demo calls to closed-won deals. He also shares secrets about his LinkedIn content strategies for getting more customers from LinkedIn.
Episode Highlights
●The process Mor used to scale a B2B company in sales from <$100K to $15M ARR (3:17 )
●What is a sales playbook (4:23 )
●How to ace sales calls effectively without sounding unnatural or focusing entirely on your product (6:25 )
●The major mistakes most sales people make and how to avoid them (11:12 )
●How to reach out to prospects even if you don't have a new feature or announcement (15:10 )
●Creative hacks companies can apply to get people to show up for meetings (20:53 )
●How to use account-based management (ABM) strategies to boost sales (29:16 )
●The secret sauce for creating Linkedin posts consistently and effective post templates (36:03 )
●Favorite books, apps and business leaders (48:26 )
Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-b2b-demo-sales-mor-assouline/
Follow Mor on LinkedIn: https://www.linkedin.com/in/morassouline/
Episode Highlights
●The process Mor used to scale a B2B company in sales from <$100K to $15M ARR (3:17 )
●What is a sales playbook (4:23 )
●How to ace sales calls effectively without sounding unnatural or focusing entirely on your product (6:25 )
●The major mistakes most sales people make and how to avoid them (11:12 )
●How to reach out to prospects even if you don't have a new feature or announcement (15:10 )
●Creative hacks companies can apply to get people to show up for meetings (20:53 )
●How to use account-based management (ABM) strategies to boost sales (29:16 )
●The secret sauce for creating Linkedin posts consistently and effective post templates (36:03 )
●Favorite books, apps and business leaders (48:26 )
Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-b2b-demo-sales-mor-assouline/
Follow Mor on LinkedIn: https://www.linkedin.com/in/morassouline/
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