DiscoverUncovering Aha! | Data-Savvy Brand StrategyHow customer feedback should inform your sales data
How customer feedback should inform your sales data

How customer feedback should inform your sales data

Update: 2020-05-29
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Guest experience - and customer feedback about their experiences, is a critical component to sales performance in a store.  In this episode, Callahan’s chief strategy officer Jan-Eric Anderson and head of data Zack Pike talk about how to integrate customer experience feedback into and alongside more numerical data, and what sources of customer feedback you can start with.

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How customer feedback should inform your sales data

How customer feedback should inform your sales data