DiscoverSearch Engine Roundtable PodcastIt’s New 11/13: Google heated, Ads Advisor rolls, imports from X ads and more Google Ads
It’s New 11/13: Google heated, Ads Advisor rolls, imports from X ads and more Google Ads

It’s New 11/13: Google heated, Ads Advisor rolls, imports from X ads and more Google Ads

Update: 2025-11-13
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Today we covered Google search results get heated again, with more volatility.  Google updated its review structured data documents.  Google is rolling out Ads Advisor and Analytics Advisor.  Google Ads tests importing from X and social campaigns. Google rolls out brand inclusions for standard shopping campaigns.


0:00 - Introduction

1:00 - Google ranking volatility

1:29 - Google review schema clarification

1:56 - Google Ads Advisor & Analytics Advisor 

4:47 - Google Ads import test for X and social campaigns

7:07 - Google brand inclusions for standard shopping campaigns

8:38 - Conclusion


A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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It’s New 11/13: Google heated, Ads Advisor rolls, imports from X ads and more Google Ads

It’s New 11/13: Google heated, Ads Advisor rolls, imports from X ads and more Google Ads

Barry Schwartz