DiscoverThe Edge Effect: A Marketing PodcastMastering Strategic Thought Leadership for Business Growth with Chris McNeil
Mastering Strategic Thought Leadership for Business Growth with Chris McNeil

Mastering Strategic Thought Leadership for Business Growth with Chris McNeil

Update: 2024-08-07
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Description

In this week's episode of The Edge Effect, Caroline Crawford speaks with Chris McNeil, founder and CEO of Thought Inc. Together, they explore the concept of strategic thought leadership in marketing and business success. Strategic thought leadership goes beyond being an expert in a field; it involves intentionally guiding audiences to see things in a new light, empowering them with innovative ideas and perspectives.


Key Takeaways:

  • The Concept of Thought Leadership in Marketing (15:14 - 19:59 )

  • Leveraging AI to organize unique ideas and generate impactful content. (39:20-39:31 )

  • The importance of challenging conventional thinking to embrace strategic thought leadership. (40:03-40:46 )

  • Creating content that serves and empowers the audience, leading to organic growth. (00:47 :08-00:47:18 )


More From Chris:



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Mastering Strategic Thought Leadership for Business Growth with Chris McNeil

Mastering Strategic Thought Leadership for Business Growth with Chris McNeil

Caroline Crawford