DiscoverThe Edge Effect: A Marketing PodcastMastering Your Marketing Operations with Michelle Puccinelli
Mastering Your Marketing Operations with Michelle Puccinelli

Mastering Your Marketing Operations with Michelle Puccinelli

Update: 2024-06-26
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Description

In this week's episode of The Edge Effect, host Caroline Crawford delves into the intricacies of marketing operations and leadership with guest Michelle Puccinelli, Fractional VP at Team Johnson. Together, they explore the challenges and triumphs of navigating the marketing landscape, emphasizing the importance of effective leadership in dynamic teams. This episode gives insight on understanding the hiring landscape for marketers and businesses, navigating challenges in marketing operations and leadership with dynamic teams, and strategies for streamlining processes to enhance efficiencies.


Key Takeaways:

  • Strategies for prioritizing tasks and setting clear expectations (39:09-39:20 )

  • Creating a culture of trust and innovation through authentic leadership (46:56-47:06 )

  • Utilizing project management tools to enhance efficiency and productivity (35:47-35:57 )

  • Encouraging open communication and feedback to drive success in marketing operations (47:59-48:09 )


More from Michelle:

  • Instagram.com/michellepuccinelli


Other Helpful Resources


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Mastering Your Marketing Operations with Michelle Puccinelli

Mastering Your Marketing Operations with Michelle Puccinelli

Caroline Crawford