Steph Uittenbogaard of Loveland, CO sells macarons with her cottage food business, Fifi’s Patisseries.

Steph never thought she’d run her own baking business, especially one focused on macarons. After her first attempt at making macarons, she never thought she would make them again!

But even when she eventually got the hang of making macarons, she never thought to sell them. As an introvert, the idea of selling her baked goods to strangers was quite intimidating. But with her husband’s encouragement, she took the plunge and started her business.

As you’ll see, Steph’s business trajectory has been quite different than most, and in this episode, she shares both the triumphs and challenges that she’s faced along the way.

What You’ll Learn

• The importance of not giving up despite initial failures when baking difficult items
• How to handle bookkeeping and financial tracking efficiently
• The value of conducting market research before starting your own food business
• The importance of understanding local cottage food laws and how they affect your business
• Inventive ways to comply with local regulations without compromising your business
• How creating themed products for holidays can drive sales and attract more customers
• The benefits of building a small business and pushing yourself beyond your comfort zone
• How to diversify your product line to meet changing customer preferences and market demand

Resources

Fifi’s Patisseries website (Instagram | Facebook)

Wave (accounting software)

Le Cordon Bleu (Book)

Colorado Cottage Food Law

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Get full show notes and transcript here: https://forrager.com/podcast/124