As we shared the other day, we're excited to bring Marshall Doyle, a business turnaround expert, to the table to talk about how to move your business to its next phase...i.e., where do you want it to go and understanding the how in this current business environment.

In the webinar you will learn how to identify opportunities caused by economic events to capitalize on and grow your business. Marshall will share a case study of a deal he did during the recession that helped a struggling company and offered him an opportunity to expand his services and save some jobs. He will explain how he is working to buy 5 businesses right now that Covid-19 is making easier to get a great deal and terms. It will be just one example.of how to pivot during times of challenge.

Marshall Doyle serves as the current CEO of Cal-Cert Company; the largest independent provider of calibration services serving the construction materials industry in the U.S. Under his leadership, he has grown this worldwide company nearly 2,000% since he took control in 1999. His innovative approach to business growth and dedication to his craft and team have propelled him into a highly respected position in the industry. A significant part of the growth of Cal-Cert was attributed to acquiring several smaller providers throughout the U.S.

The success of Cal-Cert Company led Marshall to his passion for business leadership. This motivated him to purchase over 10 businesses and help start a few others in the last 15 years. He has experience in property management, calibration, quality systems, hotel operations, real estate investment, software development, bookkeeping services, and business coaching. He is part of a family of entrepreneurs who spend more time discussing business strategies than anyone else he knows. His friends often ask him “What business did you buy this week?” He was awarded the 2019 SBA Small Business Person of the Year for Oregon, which he humbly accepted on behalf of his outstanding team at Cal-Cert.

He is most known for his creative approach to acquiring small businesses, which he now teaches and mentors for small businesses throughout the U.S. He has developed a proprietary process working with his daughter and partner, Samantha, at Small Business Coaching, LLC. They have a mission to help small business owners access the training and resources of larger businesses. In the words of Marshall’s first business coach, Dr. Thomas Jones, “They believe that every business owner should experience joy and wealth through small business ownership!” Marshall specializes in helping business owners with estimated values below $500,000 develop a plan to sell their companies and coaching them through the entire process. His years of experience acquiring, operating and transitioning small businesses feeds his love for the “Business of business”. He is always open to speaking at events, teaching and learning more about business growth through acquisition.

Thanks for joining us and please remember to like and subscribe if you enjoyed this podcast. We would love to hear from you. All feedback is welcomed at: info@uspca.com. Thanks for listening and happy cooking! 

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