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Company: Engenius
Owners: Chris Manley
Year Started: 2008
Employees: 11-25 (Intermediate)

Welcome to An Agency Story podcast, I’m your host Russel.

In this episode we're joined by Chris Manley, the inspiring CEO of Engenius, based in Greenville, South Carolina.

Chris shares his compelling journey from a history major with a passion for helping others to the innovative leader of a digital marketing agency. Discover how his experiences in hurricane relief work and starting a nonprofit shaped Engenius’s unique approach to business, which prioritizes small businesses and a people-first culture.

There are some very insightful discussions in this episode from open book management to building effective relationships with your business partner, and even a walk down memory lane lamenting Internet Explorer.

Tune in to explore how Chris's commitment to resilience and creativity has driven Engenius to success in the digital marketing world.

Enjoy the story.

Show Notes Insights

People-First Culture: Chris’s story emphasizes the importance of creating a people-centric business culture. He believes that prioritizing the well-being and growth of employees leads to a more dedicated and motivated team. By fostering a supportive environment where employees feel valued and empowered, agencies can achieve sustainable success and lower turnover rates.

Checking In with Partners: Maintaining an open line of communication with your business partner through regular check-ins is crucial for aligning on goals, addressing concerns early, and fostering a strong, collaborative relationship. This consistent engagement helps prevent misunderstandings and ensures that both parties are working towards the same vision, keeping the partnership healthy and productive. And when necessary, having the tough conversation where staying in the business may not be the best for either partner.