Why Your Brand Isn’t Getting Press (And How to Fix It) with Nadja Sayej of ArtStars Agency
Description
Summary
In this episode, Emily Jean interviews Nadja Sayej, a journalist turned entrepreneur, discussing her journey through various creative hubs, the challenges of transitioning from journalism to running her own agency, and the importance of authenticity in media. They explore the changing landscape of PR, the empowerment of women entrepreneurs, and the significance of cultural relevance in business. Nadja shares insights on navigating career changes, the impact of toxic positivity, and the necessity of questioning oneself for growth.
Chapters
00:00 The Shift in Fashion Media and Influencer Culture
07:17 Exploring Global Fashion Hubs
10:26 The Evolution of Dreams and Career Paths
13:12 The Berlin Experience and Its Impact on Creativity
16:20 Transitioning from Journalism to Agency Life
19:06 The Power Dynamics Between Journalists and PR
22:13 The Changing Landscape of Media and Journalism
26:48 The Charm of Analog in a Digital World
27:57 Transitioning from Journalism to Agency Life
29:07 The Importance of Client Relationships
30:56 Understanding Vanity Press and Media Trends
32:14 The Value of Feedback and Continuous Improvement
34:50 Empowering Women in Business
36:54 Cultural Relevance in Marketing
39:14 Media Training and Engaging Personalities
41:34 The Surprising Realities of Entrepreneurship
43:49 Advice for Aspiring Entrepreneurs
46:56 New Chapter
Keywords
Nadja Sayej, entrepreneurship, journalism, media, women founders, cultural relevance, PR, career change, toxic positivity, creative hubs, Art Stars Agency
United States
