29: From Insight to Influence: Why Emotion Drives Action
Description
Insightful Inspiration welcomes Grant Feller, renowned storytelling strategist and founder of Every Rung, whose clients range from GSK and Siemens to the World Economic Forum. A lifelong journalist turned narrative advisor, Grant helps brands and leaders turn complexity into clarity, and data into meaning.
In this episode, host Isabelle Landreville explores the emotional backbone of influence: why even the most rigorous research falls flat without story, and how storytellers like Grant help insight teams bring their work to life. Together, they dig into why influence requires emotion, what separates a report from a story, and how insights professionals can become better narrative architects.
Whether you're sharing findings with stakeholders or trying to land a message in a 30-second window, this conversation is sure to be packed with practical guidance (and creative inspiration) on the power of story to make insights matter more.























