Creators Lab: Building a Twitter Following
Description
Rob and Kevin discuss ghosting the for a bit and then jump right into the meat of the episode. The main topic is tips and tricks to building a following on Twitter. Some best practices are discussed as well as an effective way to gain followers quickly.
Each week, Rob answers questions from Kevin Long and offers advice on how to have a successful podcast. Good for newbies and seasoned podcasters alike!
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Kevin's Twitter @TheSwamppit
Facebook The Kevin Long Show
Rob Southgate’s Twitter @RSouthgate
Email southgatesmallbusiness@gmail.com
Transcipton
Welcome back to an all new episode of critters lamb back effort will heinous. And I while Kevin. I am sorry. Verdict. Saw get back to you with this. I if you listen to you menial prime you heard what I was wrestling with here, and very very common for a lot of podcasters that swin they ghost the audience for good. And they never come back said, no, I'm coming back. I gotta figure out where the problem is. The problem was me when I listened craters lab I hear more by personality come through when I listen to prime. I wasn't so thanks for bearing with me while I figured all that out. But back on track is all good. And I understand what it's like to do a million things. Plus try to get a masters degree, which is now complete. So all right. Let's talk about a couple of things first of all since it's been a while. I kinda don't remember all the things we did we talked about content calendar and all that stuff. I think today. I want to focus on specifically on Twitter. But I wanna touch on a couple of things we've talked about before do it. First of all you've been doing a good job, sending me artwork. For those that don't remember, the artwork should be fourteen hundred fourteen hundred pixels, and it should be something. So there is artwork for the episode. So even if it just as a black screen, and it says Kevin long show episode three that's better than having nothing. But you can have been doing a good job of sending of our work with the episode, which is great. So the other thing we talked about was the content calendar. And I wanna see have you done anything with that yet. I haven't one of my goals this week has been to go look at it and be better at doing it because you've talked about when show drops put five like throughout the day make five posts about it. And I did five the first time we did it. And after that the most I get is three. So I really wanna focus on the calendar this week and making sure I making all the posts. I can. Yeah. Yeah. Which Twitter account? Are you doing this from because you have multiple you have the swamp? It you have Kevin long show one. You have come a long show with each other numbers, which one are you going to use for this project, the one I am using is the Kevin long S H one. Okay. Great. So what I look at that. You need a lot of help here. Yeah. We're putting it. First of all, we're gonna have to get into the content creation part of it for that content. Calendar I want you to really go barebones don't make a thirty day counter. You're already going to have problems with that. And that's how everybody is. Okay. You gotta start. We gotta take some little bites. Okay. But we definitely want to get the message out there. I know you did all your hashtags. You've got all that kind of under control. When you tweet out. Let's go with three tweets on the day. The show drops one tweet like three days later. Okay. And for the rest of it for now. Share other tweets. If you can get in the stuff in there any other stuff great. But right now, just go in everyday share two or three tweets from other people other shows that you think your audience would care about because the idea is we're trying to share content that your audience cares about. Okay. They want us to be the person. They're getting that information from even if they get it from another one too, and they see that you're posting it it builds that audience for you. Okay. Okay. So get those studies three posts today that your show drops one three days later that. Okay. Good. And the rest of the time get at least two shared tweets day, if you can do more if you can create other content or whatever great. But you gotta get in the habit of go on Twitter. I shared a couple of different things. I'm out. All right. You're what you're trying to build some of those habits into what you do. Now. That's that's that part of it. The other side, we can get into we'll get into content creation and other time, and that's going to apply not just Twitter Instagram, Facebook and everything else we're talking specifically Twitter right now and with what you have going. So first of all, let's say, you're content was fine.
Okay. You only have right now at this moment, forty eight followers and you're only following eighty four. Did I talk to you about the trick on how to get followers? I don't think we have. Let's talk about that. I'm going to share a secret here that might feel like you're gaming the system, you're not this is how you get those initial followers. So you can create content and get people following you that start getting active with you. You can't we're not gonna have ocean immediately. You're trying to get listeners, but we're also trying to build audience through this which you really need to do. There's a thing called creation. And there's a thing called prospecting right now, you need to do a little creation needed to get familiar with that. But you need to prospect. Okay. The way we're gonna prospect or my my suggestion is Kevin. Can you name? Two shows that are similar to yours that would have same similar audience. I can name that goes hammer and roll for. I'm not. Yeah. Rover initiative. They're both part of the wild game productions group, okay? So. Are there any shows in our network that you have been on where you're like? Yeah. I also people kind of know me on this show. About three years ago. I did a show with gaming Scott. Great. So those are your three those are three you're going to focus on okay? Every day whenever you have free time. Go to gaming, Scott, go to faculty hammer at what you're gonna do is you're going to go to their followers. Not who they follow, but their followers. Okay, you click on followers and you'll get a whole list. It's easier from your phone than it is from the website. 'cause on the website. It'll say it'll show who follows them, but it takes longer to scroll through if you do it on your out. It's really fast. So right out on the phone because that's how that's what I do. I probably need to do it more. But I go in the other day and have to start again at the top and work my way down to the people that I'm not following yet. And then I just get why do I wanna do this? Okay. Because right now, you have eighty four that you're following. You need between now and next week. You should have easily five hundred or following if not a hell of a lot more. Okay. Here's the deal. You can do up to four hundred follows a day the prize blocks you out after like a hundred and you've got to wait like an hour. And then you can do another hundred. So it is a little tricky. But if you can if you can follow between now and next Monday five hundred people by doing that. And you follow your competitors followers gaming, Scott, the audience might be familiar with you follow follow all of them. Okay. As big as you, can I don't get bored. If I keep following. Let's say I go to league, which is a great show. A Lil on some of my shows he's on that show. So I'm like, hey that audience knows me I follow their people, and I get a little bored doing that. So I might go to another show that I'm like, you know, what this one is a show that similar we share a similar demographic audience we're targeting I'll follow all their people. So I don't do the same one every day as what I'm getting at. So those are your three focus on those three don't spread out from those until you followed everybody in there's and I'll tell you what gaming was Scott, followed. This advice Scott had like one hundred twenty dollars or something. We started it. You know, has what thirty six thousand something like that. Yeah. I was looking at the other day. It was going to be one of my questions, but it is a hundred percent from doing this. Okay. This is what changed it you could write to Scott. He will tell you. This is what changed it? Okay. You gotta be diligent with it. You gotta keep at it. Now. People say, yeah. But I'm picking up all these people that aren't really fans, I don't care. That's where when you create content that adds value to what they're doing. They start becoming fans. Posting your show alone is not going to do it. They have to be interested in you to say interested enough that I wanna click on your show. But you gotta get net habit of posting your shows because there are people interested. Right, right. That's when if you're sharing other people's stuff, and then you start realizing, hey, I should create content. That is me that is about the subject by my audiences interested in that's where you're going to build real value and build real audience.