Learn about a playful way to serve niche audiences, incorporating pop culture into your customer messaging, and a way to get your customers engaging with you every single day… for weeks on end! 

Bite-Sized Delight From the Episode:

• Connect the Niches Within Your Customer Base - DuoLingo's language course for High Valyrian (a conlang from Game of Thrones) connects sub-segments of their customer base in a playful, engaging way.

• Every Customer Interaction is a Chance to Be Remarkable - Wistia's Terms of Service make Star Wars fans smile by referencing the infamous text scroll popularized in the movies.

• Challenge Your Customers to Use Your Products More - The Kindle Challenge gamifies reading, encouraging owners to use their Kindle frequently and consistently in order to win badges. 

Are You Looking for Things We Referenced?

• "An update is coming… to our High Valyrian course!" - from the DuoLingo blog

• Experience This - Episode 161 - "Van Gogh, Oh No, and Duo!"

• May the 4th Be with You - Wistia Terms of Service

• Coveo - creating an AI-powered experience to help agents deliver the relevant, personalized interactions customers expect

• Amazon Kindle Challenge

• Rate and Review The Experience This! Show

Learn more about the Experience This Show and the hosts: 

Joey Coleman - keynote speaker and author of "Never Lose a Customer Again"

Dan Gingiss - keynote speaker and author of "The Experience Maker"