DiscoverFuture Shop Podcast with WSLEP77: Caregiving – The Next Big Retail Opportunity with AARP
EP77: Caregiving – The Next Big Retail Opportunity with AARP

EP77: Caregiving – The Next Big Retail Opportunity with AARP

Update: 2024-07-25
Share

Description

In this episode, Wendy Liebmann talks to Reema Jweied-Guegel, Director, AARP Enterprise Strategy Group about the growing population of caregivers, who they are, the challenges they face, and how retailers and brands can support them.

They discuss:

  • WSL’s latest How America Shops® research which indicates that 6/10 Americans take care of someone’s health other than their own, 
  • That a growing number of caregivers are Gen Z and younger Millennials.
  • What the caregivers’ lives of perpetual juggling are like.
  • What caregivers need to make their lives easier, less stressful, more affordable; from expert advice to convenience to value, and the role technology can play.
  • That caregivers also need to take care of themselves, and the opportunity to provide empathy, and support.
  • The role retail, brands and organizations like AARP can do to support the caregiver of the future.  It’s a growing commercial opportunity.

Visit our website for transcripts and video podcasts. Subscribe and rate us with your favorite podcast app!

Comments 
In Channel
loading
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

EP77: Caregiving – The Next Big Retail Opportunity with AARP

EP77: Caregiving – The Next Big Retail Opportunity with AARP

WSL