How This AE Built a $1M Pipeline Through LinkedIn (With Laura Erdem)
Update: 2024-11-21
Description
We've found a salesperson who's successfully sourcing 30% of her pipeline herself. How? Using LinkedIn.
Laura shares her playbook, giving you practical tips to get going and much more.
- (00:00 ) - Introduction
- (01:27 ) - Welcome
- (02:53 ) - Challenges of Traditional Outbound Sales
- (05:07 ) - The Shift to Social Selling
- (05:57 ) - "You're not Gartner"
- (10:40 ) - How much pipeline? And how do you calculate it?
- (16:57 ) - Building a Social Selling Playbook
- (20:32 ) - Getting founder support
- (23:19 ) - Who to get on the team
- (24:42 ) - How do we get started
- (26:39 ) - Figure out the who and the what
- (28:41 ) - Forget the POV
- (31:54 ) - And now, book a demo!
- (37:06 ) - But that deal is mine..
- (41:25 ) - Laura's secret tricks
- (45:54 ) - Concluding Thoughts and Final Tips
This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,
You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage’s RevOps experts—crafted for enterprise teams to maximize performance.
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