I’m getting ready to be the mother-in-law to a newly graduated nurse who earns her bachelor’s degree this December.  Getting an education during the Pandemic has been more than a challenge for her especially with COVID restrictions that significantly reduced the hands-on clinical experience she needed to feel more confident to work with patients as she enters the workforce.  However, as our company has been called on more and more often to deliver virtual and hybrid events for nursing associations, I realize that the challenges my daughter in law will face as an RN are going to be profound.

So, I took a deep dive into the nursing association virtual conferences that we have been privileged to deliver to learn more about how these groups are using virtual during these conferences to bring their membership together, address the challenges that nurses face, and get their members prepared for what continues to be a fast moving and ever-changing healthcare environment. 

Here is what I learned from how our virtual event customers and the key challenges that they are helping their nursing members address.