If you’ve ever felt stuck with slow sales, frustrated that ads “should” be working but aren’t, or just totally overwhelmed by the pressure to keep up with every new platform trend… this episode will feel like a breath of fresh air.

This week, Vicki speaks with Tomer Hen — brand founder, influencer marketing expert, and co-founder of Switch Supplements.

If you sell physical products, this episode will help you:

• Stop relying on ads that drain your budget
• Understand how to find influencers who actually drive sales
• Use non-transactional outreach to get influencers excited about your product
• Turn customers into raving fans who do your marketing for you
• Build growth through “boring consistency” rather than chasing the next trend

You’ll learn how to create an influencer “flywheel” that brings in steady sales, keep going even when business feels slow, and build a brand people naturally want to rave about — all without needing loads of products or a big ad budget. It’s full of easy, practical tips you can try right away.

USEFUL RESOURCES

Switch Supplements Website: https://www.switchsupplements.com/

Tomer Hen X: https://x.com/tomerhen

Tomer Hen Facebook: https://www.facebook.com/tomeronline/

Tomer Hen Instagram: https://www.instagram.com/tomer_hen/

Tomer Hen LinkedIn: https://www.linkedin.com/in/tomer-hen/

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If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

Amazon Account Audit Checklist

Whether things are going well on Amazon or you feel there’s room for improvement, this free audit checklist will help you review the areas that matter. It’s based on the process I use when I audit client accounts and is a simple way to spot opportunities to strengthen your setup.
Grab it here: https://checklist.vickiweinberg.com/audit