Episode 29: Jeffrey Tobin, entrepreneur and speaker, on planning your life backwards and getting things done
Description
Power Quote: "Do not ask what do you want to do with your life, but ask rather what do you want to have done with your life"
Personal Story and Lessons: Listen to Jeffrey's personal story and how he came up with the Stiletto Principle. When we are trying to achieve our sales and marketing goals, focus is so critical rather than spread yourself too thin.
Closing Takeaway: "Just Do the Work!" You can read and learn all about marketing and sales BUT what you ought to be doing is get on the phone, send emails, experimenting a marketing campaign. It's ok to acknowledge and accept you don't want to do it but you just have to do it!
Resources: www.jeffreytobin.com
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