Ready to attract your dream clients instead of chasing them?

In this high-impact session, we explore the power of lead magnets — what they are, why they work, and how to design one that offers true value while building your email list and business at the same time.

Whether you're a coach, creative, or entrepreneur, this episode is packed with practical strategies and real-life examples to help you turn your audience into loyal fans.

✨ What you'll learn in this episode:

✅ The 3 qualities every irresistible lead magnet must have

✅ How to match your lead magnet to your ideal audience

✅ Real-life examples that convert like crazy

💬 Want more interaction?

Check out the live Q&A segments where our community asked great questions and shared powerful insights — you might hear exactly what you needed to move forward!

👥 Connect with our guests and hosts on LinkedIn:

🔗 Sondra Ray – https://www.linkedin.com/in/getitdonecoachinganvaservices

🔗 Peter Hingston – https://www.linkedin.com/in/peter-hingston-4089a51a6/

🌍 About Explore ProTech:

We're on a mission to find the 500 most fun, authentic, caring, and ambitious entrepreneurs in the world to join our community.

If that sounds like you, book a meeting with Peter & Nestene:

👉 https://exploreprotech.com/bookings/

📌 Like this video, subscribe to our channel, and hit the 🔔 so you never miss future episodes filled with entrepreneurial wisdom and resources.

⏱️ Timestamps:

0:07 - Tribe Song

1:56 - Sondra Ray: Hallo and welcome!!

2:21 - Sondra Ray: Lead Magnets: Attracting Customers with Value

6:51 - Peter Hingston: How you are approaching your target audience

11:24 - Sondra Ray: Know how you target audience takes in information

15:09 - Peter Hingston: Your not building it for yourself

19:09 - Sondra Ray: What is a problem you need solved?

23:19 - Peter Hingston: Control the outcome right from the beginning

30:14 - Sondra Ray: In a format the people can easily consume, use, do etc.

34:09 - Peter Hingston: Free calendars and free checklists

35:51 - Sondra Ray: Where do we put our lead magnets?

39:59 - Peter Hingston: Tweak until it is absolutely brilliant

43:29 - Sondra Ray: Wrapping it up

44:35 - Peter Hingston: May all your wildest entrepreneurial dreams come true