Automating parts of your sales and service process can save time—but it should never feel robotic. In this episode, we explored how to use automation tools while still delivering a warm, personal experience that keeps your customers coming back.

✨ Key Takeaways from This Episode:

🔹 Discover tools for follow-ups, onboarding, and customer support

🔹 Learn how to craft messages that feel human—even when automated

🔹 Create workflows that delight your customers from start to finish

If you’ve ever wondered how to balance efficiency with authenticity, this episode gave you the tools and inspiration to do just that.

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👥 Entrepreneurs featured in this episode

(Feel free to reach out for a virtual coffee!)

🔗 Sondra Ray – https://www.linkedin.com/in/getitdonecoachinganvaservices

🔗 Peter Hingston – https://www.linkedin.com/in/peter-hingston-4089a51a6/

🔗 Lesetja Mokou - https://www.linkedin.com/in/lesetja-mokou

🔗 Hendrick Mohlahlo - https://www.linkedin.com/in/hendrick-mohlahlo-158941a3/

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🌍 About Explore ProTech

We're looking for the 500 most fun, authentic, caring, and ambitious entrepreneurs in the world to join our community.

If that sounds like you, book a meeting with Peter & Nestene here:

👉 https://exploreprotech.com/bookings/

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🙏 A big thank you to our sponsors:

🎵 Intro music produced by Peach Jam Records – https://www.linkedin.com/company/peach-jam-records-inc/

🎤 Vocals by Cheyanne Summer – https://www.linkedin.com/in/cheyanne-summer/

📸 Photography by Joanne Moorhouse Global Virtual Photography – https://www.linkedin.com/in/joannemoorhouse/

🎬 Video Intro by Sommerville Lombard – https://www.linkedin.com/in/sommerville-lombard/

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🔔 Don’t forget

If you liked this show, like, subscribe, and share so you never miss an episode and can help other entrepreneurs find us too!

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⏱️ Timestamps

00:07 - Tribe Song

02:00 - Sondra Ray: Hallo and Welcome!!

03:08 - Sondra Ray: This weeks topic

08:02 - Peter Hingston: Use automation to increase the personal touch

12:27 - Sondra Ray: Give ways to get out of the automation

15:37 - Lesetja Mokou: Automation can be frustrating too

20:55 - Sondra Ray: Automation is great if the customer doesn't realize it is automation

22:46 - Peter Hingston: Certain businesses are not designed for automation

28:47 - Lesetja Mokou: Picks you up when you go back a second time

31:11 - Sondra Ray: Gives that extra personal touch

34:16 - Peter Hingston: Use automation to run your business

40:03 - Sondra Ray: Wrapping up

41:49 - Peter Hingston: May all your wildest entrepreneurial dreams come true