Lessons from Successful Entrepreneurs: E-Commerce Essentials for Small Business Owners

In this value-packed episode, we dive into the must-know e-commerce strategies every small business owner needs to succeed in today’s digital marketplace. Whether you're launching your first online store or optimizing an existing one, this session is loaded with practical advice, expert insights, and actionable tools to help you grow.

💡 What You’ll Learn in This Episode:

1. How to choose the best e-commerce platform for your business goals and budget

2. The secrets to creating product listings that convert — including visuals, descriptions, and trust elements

3. Digital marketing strategies that actually work — from SEO to social media to email automation

🎯 Plus, we cover real-world scenarios and offer guidance that will help you avoid common pitfalls and accelerate your success online.

📺 If you're serious about growing your online business, this is a must-watch!

🌍 About Explore ProTech:

We're on a mission to find the 500 most fun, authentic, caring, and ambitious entrepreneurs in the world to join our community.

If that sounds like you, book a meeting with Peter & Nestene:

👉 https://exploreprotech.com/bookings/

📢 Share your thoughts, questions, or experiences in the comments — we’d love to hear from you!

⏱️ Timestamps:

0:03 Tribe Song

1:57 Sondra Ray: Hallo and Welcome!!

3:00 Gareth Muller: E-Commerce Essentials for Small Business Owners

6:53 Sondra Ray: Is it based on where you client is, is it based on your product or both?

9:36 Peter Hingston: Doing it yourself vs. having someone doing it for you

13:54 Sondra Ray: Do your research

19:50 Peter Hingston: Too expensive vs. too cheap

23:20 Gareth Muller: Ask about the onboarding process

26:05 Sondra Ray: What are some good tips that you might have?

32:56 Peter Hingston: A recommendation speaks volumes about your space

35:12 Gareth Muller: Focussed on benefits rather than features

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