Google seems scared. Customers seem ready to jump. Behaviors are shifting fast and furious.

While I tend to think Google is in the best possible position to win the AI wars, they’re also the fattest target for startups like OpenAI. The Mary Meeker report illustrates many of the ways that ChatGPT, Perplexity, and Anthropic threaten the Big Tech status quo. But, increasingly, Google’s own actions also show that they’re concerned. My suspicion is that their data — which they have more of than anybody — isn’t giving them much comfort. (That’s only a suspicion; I could definitely be wrong there. Again, though, their actions are speaking fairly loudly all on their own).

Regardless of who wins, it’s possible that marketers will pay the price. You’ll need to adapt to a rapidly changing marketplace, one where you customers will interact your brands in entirely new ways.

So, who’s paying for dinner now that AI is eating the world? That’s what this episode of the podcast is all about.

Want to learn more? Here are the show notes for you.

Revisiting AI Is Eating the World, But Who’s Paying for Dinner? (Thinks Out Loud) — Headlines and Show Notes

Show Notes and Links

• AI Is Eating the World, But Who’s Paying for Dinner? (Thinks Out Loud 464)


• Mary Meeker Trends — Artificial Intelligence BOND PDF link


• Tech prophet Mary Meeker just dropped a massive report on AI trends – here’s your TL;DR | ZDNET


• What the 2019 Mary Meeker Internet Trends Report Means for Digital Marketers (Thinks Out Loud Episode 248)


• What Mary Meeker’s 2018 Internet Trends Report Means for Your Business (Thinks Out Loud Episode 220)


• Breaking Down the Mary Meeker 2015 Internet Trends Report: Thinks Out Loud Episode 125


• Content is King, Customer Experience is Queen (Thinks Out Loud Episode 188)


• Digital Reset: Marketing Beyond Big Tech


• Google Closes the Gate on Marketers (Thinks Out Loud)


• Is Apple Dropping Google? What Does That Mean For Your Business? (Thinks Out Loud 460)


• Is It Impossible for Marketers to Keep Up With AI? (Thinks Out Loud 459)


• AI Can’t Save Bad Strategy: Why Fundamentals Still Matter in 2025 (Thinks Out Loud Episode 455)


• Best of Thinks Out Loud: Will AI Kill Content Marketing for Customer Acquisition?


• AI and the Future of Marketing and E-commerce — How You Stay Relevant


• Google vs. ChatGPT: Who’s Really Winning… And Why It Matters for Your Business (Thinks Out Loud Episode 451)


• How To Run Your Business As If Google Didn’t Exist (Thinks Out Loud Episode 298)


• Four Big Threats (Plus a Bonus Threat!) To Google’s Dominance Next Year (Thinks Out Loud Episode 436)


• Revisiting Google Big AI Problem (Thinks Out Loud)


• Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424)


• The CORE Methodology: How to Build Traffic and Revenue Beyond Google — Part 2 (Thinks Out Loud Episode 425)


• Is Google Doomed? And Other Top Digital Trends for 2024 (Thinks Out Loud Episode 408)


• Is Google Doomed in 2025? (Thinks Out Loud Episode 440)

Buy the Book — Digital Reset: Driving Marketing and Customer Acquisition Beyond Big Tech

Tim Peter has written a new book called Digital Reset: Driving Marketing Beyond Big Tech. You can learn more about it here on the site. Or buy your copy on Amazon.com today.

Past Appearances

Rutgers Business School MSDM Speaker: Series: a Conversation with Tim Peter, Author of "Digital Reset"

Free Downloads

We have some free downloads for you to help you navigate the current situation, which you can find right here:

• A Modern Content Marketing Checklist. Want to ensure that each piece of content works for your business? Download our latest checklist to help put your content marketing to work for you.


• Digital & E-commerce Maturity Matrix. As a bonus, here’s a PDF that